Growth Summit 2018
Wealth Strategies for Landscape Contractors
At this year's Lawn and Landscape Growth Summit, our focus will be strategies and secrets for building and growing wealth outside of and and in addition to your landscape company. The Growth Summit is Where REAL Industry Professionals Share Their Secrets to Building Wealth through Real Estate Investing, Maximizing Profit through Tax Strategies and learning Trade Secrets of Landscapers just like YOU who are doing more. Attend and learn:
✓ The Secrets to Creating Additional Streams of Income
✓ What’s Working During the “What’s Working Challenge"
✓ Wealth Building Strategies and Best Practices from Real World Experts

Exclusively for Owners of Lawn & Landscape Companies
SIGN UP NOW!
2018 CONFIRMED SPEAKERS

Tony Bass, Founder & CEO
Super Lawn Technologies
Tony Bass is the CEO of Super Lawn Technologies and Tony Bass Consulting. He is the host of the Growth Summit. He works with lawn and landscape business owners who would like to double profits or double sales in 12 to 24 months.
Tony will be sharing the four steps to building an entrepreneurial wealth plan. You'll learn about setting priorities for wealth creation and unique strategies for wealth accumulation. Along the way, you will learn how others in the lawn and landscape industry are using these tools to build wealth.

Mark J. Kohler, M.Pr.A., C.P.A., J.D.
KKOS Lawyers & K&E CPA's
Mark J. Kohler, is a best-selling author; national speaker; radio show host; writer and video personality for Entrepreneur.com; real estate investor; senior partner in the law firm, Kyler, Kohler, Ostermiller & Sorensen, and the accounting firm of Kohler & Eyre, CPAs. Mark is a personal and small business tax and legal expert, who helps clients build and protect wealth through wealth management strategies, and business and tax remedies often overlooked in this challenging, ever-changing economic climate.
Mark will bring to us his expertise in the field of real estate and teach you how to organize your company legally to protect your assets when adding real estate investments and create the largest profit possible for you and your company.
Mark was former faculty at our Tax Reduction Summit. He is an incredibly educated and entertaining speaker! You don't want to miss his session! Join us!

Tony & Jason Batallan
Property Works
Tony and Jason Batallan are landscape business owners in West Palm Beach, Florida. Their company, Property Works, has been in operation for more than a decade. But... Tony and Jason haven't always just been landscapers.
Jason bought his first real estate investment property at 18. When they started Property Works more than a decade ago, they had already been investing in real estate for more than a decade. They will share the commonalities between owning and running a landscape contracting business and managing real estate investment properties.
Tony and Jason are regular attendees of the Growth Summit, have graduated from two Profit Builder events and have had Tony visit their facilities privately to further streamline processes and increase profits. Tony and Jason are coming this year to share some of their wealth accumulation knowledge with you.
From tenants to mowers and everything in-between, this is the story of two brothers who started as landlords and evolved into landscapers. In their session, you'll get an inside look at how they run a successful landscape contracting business serving over 200 properties, and manage 80+ investment properties, all from the same office and with the same people. You don't want to miss this!

Peter Holton
Caber Hill Advisors
Prior to joining Caber Hill, Mr. Holton was the Managing Director at Bridge Ventures in Chicago. He began his career working in the construction industry, spending nearly a decade at a large construction and facilities management company where he held both regional and national positions in a variety of roles including business development, operations, mergers and acquisitions and sales. Peter has extensive experience in business development, operations, mergers and acquisitions and sales management, and is an expert at negotiating complex contracts and developing successful business strategies.
Caber Hill Advisors is full service Mergers and Acquisitions firm committed to working with business owners so they can successfully fulfill their personal and professional legacies. We serve small and middle market companies, helping our clients with valuations, succession planning, buying or selling their janitorial business. Our firm's innovative approach combines the best elements of the local business brokerage community and the large, very expensive investment banks.
Seminar Description:
What comes to mind when you think about buying or selling a landscaping business? Valuation and purchase price are normally at the top of the list for most people, regardless of whether they are buying or selling. Buyers then tend to think about their acquisition criteria – location, service lines, price range, etc. Sellers on the other hand think about money, retirement, and all the potential their business possesses for a new owner who really knows how to capitalize on it.
There are four critical aspects in calculating the value of your business. Understanding each component can place your business in a better position and a return on your investment. Learn how to calculate the value of your business, identify crucial aspects of valuations and understands risk factors that affect your company. The most common methods used to value landscape businesses. While attending this seminar business owners will learn:
- What Key Aspects Buyers are looking for in a landscape business
- Risk factors in acquiring a business
- Simple Tips for enhancing value
PAST SUMMIT SPEAKERS

Tony Bass, Founder & CEO
Super Lawn Technologies
Tony Bass is the CEO of Super Lawn Technologies and Tony Bass Consulting. He is the host of the Growth Summit. He works with lawn and landscape business owners who would like to double profits or double sales in 12 to 24 months.
Tony will be teaching the implementation principles of the Automating Hiring Machine at this year's Growth Summit. His techniques have been used by small, large, new and old companies to attract high quality talent while screening out the bad hires, leaving the good ones. Count on case studies and reviews from existing clients in this presentation.

Jack Scherer, President
SALESTALENT
Jack Scherer is founder and president of SALESTALENT, a sales performance agency that focuses on three key areas: Targeted Sales Recruiting...Customized Sales Training programs...and Sales Strategy Playbooks.
If you've ever wanted to hire someone to help you with sales in your company, you should listen to Jack. He has decades of experience in selling a wide variety of products, and for over a decade he's been helping companies find, recruit and hire salespeople for a variety of organizations.
Over the last 12 years, Jack and his company have worked with many types of businesses--in Technology/IT, healthcare, marketing, manufacturing, and many more. SALESTALENT delivers increased sales performance!!

Ben Collinsworth, Owner
Native Land Design
Ben is the Founder and Owner at Native Land Design. He will be sharing the process he has used to transform Native Land Design from a primarily residential design-build contracting company to a commercial lawn maintenance organization with three locations in Texas. If you've ever wanted to learn about how to sell commercial lawn maintenance work, you should listen to Ben because he's been there and done that in a very big way.

Barrett Ersek, CEO
Holganix
Barrett Ersek has been in the lawn and landscape industry for many years and has been tremendously successful. He is now the Founder and CEO of Holganix, an organic fertilizer supply company. But he is helping people grow more than just green lawns.
Barrett's company is passionate about helping people grow healthier landscapes and lawns as well as more profitable and healthy businesses. He will be talking about how to use organic fertilizer applications to build a recurring revenue with high margins using the microbiology of healthy soil.
Barrett will also be talking about how to differentiate your business from the others out there. It's one thing to do a great job for your clients, and it's another to be able to market your unique product or service in your marketplace. He's going to introduce a concept called "The Purple Cow". Listen to the video as Barrett explains this concept. This is going to be a great session!

Phil Allen, Ph.D. - Professor
Brigham Young University
Dr. Allen is Professor of Landscape Management at Brigham Young University. Students enrolled in this program are required to complete courses in horticulture as well as landscape design, construction and management. Students complete a business minor as part of their degree. Dr. Allen is also an active scientist, researching seed performance under adverse conditions. He has published 90 articles in books, journals and internet outlets. Dr. Allen served as the first faculty member on the Professional Landcare Network’s Board of Directors from 2008-2014.
Dr. Allen will be sharing how to recruit college students into your lawn and landscape company. You could be one key person away from taking your company to a new level. Improve your chances of recruiting college-educated team members by attending this training class. Learn from one of the country's top educators in landscaping on how to find and recruit students and set up an internship program.

Van Hoots, Insurance Broker
Brownlee Agency, Inc.
Van Hoots is a commercial insurance broker. He has been working in the green industry for more than 30 years, and he is one of the greatest experts on insurance today.
Van will be talking about several mistakes companies are making in their insurance policies that are costing them thousands of dollars. Our review of over 300 commercial insurance policies for lawn & landscape companies has revealed serious mistakes in over 60% of those policies reviewed. The average mistake costs the business owner $3000 to $6000 per year in excess fees.
Van will help you to avoid overpaying on your insurance premiums by using a simple checklist, and will also help you to make sure you have proper coverage with no gaps in your policies. Additionally, Van will be teaching some of the language you'll need to manage your relationship with your insurance agents. This will be a very valuable session with Van!
5TH ANNUAL "WHAT'S WORKING CHALLENGE"
Get inspired by the guest presentations of Tony's top students during the "What's Working Challenge". Each company owner who participates shares step-by-step what they have done to dramatically improve profits, grow revenue or meet their personal goals. The audience votes on the "What's Working Champion" with the winner getting $1000 in cash for the winning presentation.
Past "What's Working Challenge" Participants

John Dominy

Kyle Carlisle

Kevin Bonin

Philip Francis

Brian Patterson

Steve Jordan

Dave Bower

Mike Frank
The Details

THE VENUE
The Galt House Hotel
140 N Fourth St, Louisville, KY 40202
(502) 589-5200
DATE & TIME
Wednesday October 17, 2018
8:00AM-6:00PM
ACCOMMODATIONS
Call the Louisville Convention & Visitors Bureau
Administrative Office at (800) 743-3100 for accommodation assistance.
PLEASE NOTE:
- A continental breakfast will be served at 7:30 so arrive early!
- Lunch and an afternoon snack will also be provided



